Explore the rich Geographical Indication (GI) heritage of Eastern India, featuring authentic products that represent the unique culture, craftsmanship, traditions, and natural resources of the region. The East Zone brings together exquisite handloom and textiles, traditional handicrafts, paintings, metal crafts, bamboo and cane products, tea, spices, agricultural produce, and regional food specialties from states including West Bengal, Odisha, Bihar, Jharkhand, Assam, and the Northeastern states.
From the world-famous Darjeeling Tea and Bengal textiles to Odisha Pattachitra, Cuttack Silver Filigree, Madhubani Painting, Bhagalpur Silk, Assam Muga Silk, and traditional tribal crafts, each GI product carries the distinctive identity and heritage of its geographical origin.
Our East Zone GI collection connects customers with authentic Indian craftsmanship and regional specialties, while supporting local artisans, weavers, producers, and traditional communities.